British label Burberry recently revealed the full cast for its upcoming Spring/Summer 2013 ad campaign, which stars not only Romeo Beckham, son of superstar couple David and Victoria, but also top and emerging models from Britain: Cara Delevingne, Edie Campbell, Charlotte Wiggins, Charlie France, Alex Dunstan and Max Rendell.
“We had such fun shooting the campaign and I think that comes through in the images which really reflect the upbeat spirit of the collection.” -Burberry Chief Creative Officer, Christopher Bailey.
This dynamic cast was chosen for their individual personalities that embody Burberry’s SS2013 attitude. Shot by famed photographer Mario Testino, the campaign was directed by Christopher Bailey and will feature various multi-media content that includes images and videos. For Spring/Summer 2013, the campaign will highlight men’s and women’s iconic outerwear from the Burberry Prorsum, London and Brit collections. We can look forward to trench coats, corsets, capes in metallic and jewel colours, as well as an introduction to the Blaze Bag and Splash sunglasses.
We can’t wait to see the full results of this fun global campaign when spring starts – meanwhile, here are some teaser snaps and additional images of some cast members in Burberry outfits!