Conceived as an alternative to all the masculine beer brands in the market, a mellower, more female-centric beer has emerged. Based on the fact that women are the culprits for 25% of beer sales in the US, “Chick Beer” storms into the market as the only beer brand designed exclusively for women.
Pretty in hot pink and black, “Chick Beer” is a light lager that contains less carbonation (97 calories and just 3.5 carbohydrates per bottle) and is easier on the belly. And it doesn’t make you belch like a dude!
If that’s not girly enough, the six-pack box features an image of a purse and each bottle has a little black dress on the label. Sure, it’s no delicate glass of margarita, but at least it’s something to keep the dudes away from stealing a bottle of your “Chick Beer” and something a whole lot less masculine that we doubt you’d mind holding in your hand at a party.
Also, on a sweeter note, “Chick Beer” has pledged to donate 5% of its proceeds to women charities. How’s that for women empowerment? “Chick Beer” will soon available in many part of the US. Perhaps it’ll soon hit the Asian region too!
For more information visit their website.
