Giorgio Armani has recently announced the opening of its first Emporio Armani flagship store exclusively dedicated to watches and jewelry in Hong Kong. Located on Queen’s Road, the heart of Hong Kong’s business and financial district, the store covers an approximate area of 120m2.
Emporio Armani watches launched in 1997 and has grown to become one of the world’s leading fashion-branded watch collections. Modern shapes and innovative designs balanced by classic style characterizes the collection. The jewelry launched in 2002 as a collection in praise of the linear and graphic, which makes use of gorgeous materials in creating pieces that are both elegant and casually sophisticated.
In 1981, Emporio Armani launched its modern and contemporary collection of clothing and accessories, a statement of style that keeps the pace with fashion and foresees new trends. Embodying Giorgio Armani’s vision of this modern casual lifestyle, the interior has been careful conceived and designed by Giorgio Armani and his team of architects in Milan to give space a modern, casual look in line with the spirit of the recently opened stores.
Choice of materials were given much attention. Glossy light Marmorino ceilings and light color ceramic floors give the place a modern and casual look, while the walls are covered with light shiny fabrics and black crystal glasses. The accessories are displayed on backlit glass shelves, which grant a strong and harmonious visual impact. Last but not least, the atmosphere takes the shopping experience to a new level of luxury.