HABIB’s Gold Fest is finally here! To all the lovers of diamond, jewellery, and all things gold, you’re in luck! This month, all of HABIB’s locations will celebrate the yearly “Pesta Emas” event. The campaign aims to educate people about the value of gold and how to appreciate this priceless metal, in addition to providing customers with the largest selection of new gold jewellery.
Customers are given information about gold, its appreciation value, investment opportunities, the various types of gold that are available at HABIB, as well as maintenance tips throughout the entire month-long campaign. Today, many opt for gold as an adornment and as one of the most lucrative investments, as gold serves as a hedge against inflation.
The historical trend in gold prices over the years has boosted people’s faith in this priceless metal. Gold has outperformed all traditional assets in 2020, the year of the global pandemic crisis, peaking at US$2,063 per ounce in August of that year. Gold has proven to be a successful inflation hedge even during this period of market turmoil. Even when the price on the market is high, buyers are still willing to purchase. Geographically and strategically, consumers profit from Malaysia’s lack of import taxes on gold purchases as well, allowing sales to proceed at a rapid rate.
The “Pesta Emas” campaign features a variety of gold jewellery collections, including the most recent Oro Italia gold collection, which is exclusively available at HABIB.
HABIB is the first local jeweller to bring in the finest Italian jewellery craftsmanship, the Oro Italia 916® collection. HABIB’s creativity is what truly distinguishes it. Although there were already many local designs, HABIB wanted to set itself apart with its product offerings. They became a leading brand to form a cross-regional partnership with the Italians by fusing their well-earned reputation for gold artisanship with Malaysian heritage, in order to bring top-notch quality that suits local tastes. This was done with a heavy focus on research and development on current trends and customers’ preferences. As a result of the intricate craftsmanship and unmatched artistry, Oro Italia 916® instantly became the talk of the town after striking a chord with the local market with its distinctive play on colour and design combinations that are both timeless and modern.
The new Oro Italian 916 gold collection is one of the most sought-after by many jewellery fashion enthusiasts, because it is available in multiple colours, including green gold, purple gold, red gold, and pink gold, using the new “cataphoresis lacquer” technology.
Like the Graffetta, Amore, Piccolo, and Stella, the Oro Italia 916 line was an immediate success. These new, cutting-edge designs, including the Graffetta, Amore, Piccolo, Stella, Strato, Aurelia, Luna, Cavo, Sicilia, Fiore, Milano, Grande, Emma, Bassano, and Gondola, were named after famous Italian locations. The Oro Italia 916 is available in all jewellery styles, including anklets, necklaces, bracelets, bangles, stud and dangling earrings, rings, pendants, and long chains, all of which are available in a wide range of lengths and sizes. These traditional styles are preferred because they are more solid in texture, easy to maintain, and long-lasting.
“I am happy to see the fondness towards this precious metal over the past 2 years which indicates that more people are more aware of its investment opportunity and using it to their advantage. Investing in gold jewellery is good at any time as we have seen how gold prices have shown positive returns in the long run”, said HABIB Group Executive Chairman, Dato’ Sri Meer Sadik.
Here is a selection of HABIB’s jewellery:
Modern 916 Gold Chain
Inspiration: Chain inspired with chunky links
Exclusively available at HABIB. Comes in 2 designs;
1) high polish yellow gold (left)
2) a combination of high polish yellow gold and white gold with diamond cut finishing (right)
Oro Italia 916 Bangle – Dalila Collection
Inspiration: Inspired by a French girl named Dalila, which means delicate and gentle
Unique rectangular beads delicately arranged alternately with circle beads. Nice to wear on its own or stacking to look extraordinary.
Oro Italia 916 Bangle – Luna Collection
Inspiration: Simple high polish, with diamond cut to add sparkle
Unique combination of high polish yellow gold and white gold diamond cut. Sweet to wear on its own for a minimalist look, or stack it up for a more stylish look
All HABIB outlets offer a variety of gold bars in various grammages for serious investors who are thinking about purchasing gold bars. Gold bars are available in 1gm, 2.5gm, 5gm, 10gm, 20gm, 50gm, 100gm, and 1kg.
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