Just in time for International Women’s Day, Burberry introduced the new Burberry Her Eau de Toilette! The free-spirited, modern scent was made especially for us, ladies. The latest chapter in the Burberry Her story centres around the blooming peony scent, blended with joyful green pear notes, enhanced with honeysuckle and rose, and softened by a woody base.
What’s more, Burberry decided to focus on a blend of tradition and modernity when it comes to the understated glass design of the Her Eau de Toilette perfume bottle. The bottle, in fresh pistachio green, captures the spontaneous and spirited nature of the Burberry scent.
To mark the powerfully feminine and vivacious scent of Her Eau de Toilette, Burberry chose Fran Summers to star in a video campaign set in a world of fantasy, where she explores a dramatic dawn cityscape as it awakens. Captured by Mario Sorrenti, her majestically winged silhouette is surreal and breathtaking in the day’s first light. Entranced by the spirit of the city, she explores with captivating energy and effortless individuality, an embodiment of the unique essence of a modern Burberry woman.
Watch the campaign video here.
Daring and bold, yet moving dreamily in the morning sun, Fran’s mystical character transforms and flies free into the sky, chasing a new adventure and seeing her world from a new perspective. A break from expectation, a new discovery.
The Collection
Her Eau de Parfum – A British gourmand fragrance that blends crushed blackcurrants, blueberries and raspberries with violet and jasmine, rounded with wood and creamy amber.
Her Intense – Dark and fruity, Burberry Her Intense is an intensified version of the original Eau de Parfum, with notes of blackberry, intoxicating jasmine and warm benzoin.
Her Blossom – Burberry Her Blossom opens with notes of mandarin and pink peppercorn and is wrapped in plum blossom and peony. Base notes of creamy sandalwood and musk add warmth and depth to the light, fruity fragrance.
Her London Dream – Radiant and sparkling, the signature Her scent evolves into Her London Dream, with ripe top notes of lemon and fresh ginger – vibrant and memorable – with a romantic rose and peony heart.
Burberry Her Eau de Toilette is now available at Sephora
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