Netflix is embarking on an innovative new kind of storytelling. Tweak that final scene in Flash or reimagine a classic moment in Orange Is The New Black. Well, we have, and to prove that Netflix has always been at the forefront of re imagining what TV could be, now, the streaming company is unleashing that power to us!
Netflix unveiled a brand new type of original show that uses a “choose your own adventure” format to suit the viewers palate and put them in complete control of what happens next.
Netflix’s new interactive storytelling TV format is also a great way to influence parents who are concerned about their children’s viewing habit, allowing them an opportunity to build engaging minds and unleash creativity.
From a technological standpoint, “choose your own” adventure shows are no easy feat. Not only did Netflix need to create and film all of the scenarios that are possible with each decision, it also needed to think about things like how a user will rewind or fast forward a show. Instead of the traditional navigation, you’ll see the show’s timeline broken up by decision-making scenarios.
Netflix will launch its first “branching” narrative titles with Puss In Book: Trapped In An Epic Tale (premiering today) and Buddy Thunderstruck: The Maybe Pile (premiering July 14). As the shows move forward, viewers will be presented with various decisions n which they’ll use the remote controller or touch screen to select what happens next.
To find out more, you may head over to the Netflix Blog.