When it was first unveiled in 1817, the Hennessy V.S.O.P Privilège was considered the ideal expression of a perfectly balanced cognac, and in 2015, Hennessy celebrated its 250th anniversary of its exceptional legacy with a major travelling exhibition, the Hennessy 250 Tour.
Today, Hennessy V.S.O.P Privilège celebrates its legacy through a collaboration with acclaimed British art director Peter Saville, who is renowned for his flair for colours and remarkable technique of re-contextualising data as a visual and cultural language. He has become iconic for his legendary artistic vision and willingness to push boundaries.
For the 2015 Hennessy V.S.O.P Privilège limited edition, Saville looked into chromatography to highlight individual components of a complex across the colour spectrum. With his technique of data visualisation, the 2015 VSOP Privilège Limited Edition series reveals an architectural, emotionally resonant imagery of color, contrast, finish and texture.
In reconstructing the V.S.O.P blend’s topography, Saville discovered colours derived from the distillation process: the warmth of red and orange hues, the bluish-green encrustation naturally associated with copper, and a Prussian “chemical bright” blue, a colour that blends a feeling of richness with the edge of science, as Saville likes to call it.
The V.S.O.P blend inside the 2015 V.S.O.P Privilège Limited Edition Bottle remains the unique Cognac that has been enjoyed for nearly 200 years. Hennessy V.S.O.P Privilège blends eau de-vie from the four best growing areas of the Cognac region to create a well-balanced blend of richness and smoothness.
The new Hennessy V.S.O.P Privilège Limited Edition bottle is now available for sale at selected participating outlets. Each Hennessy V.S.O.P Privilège Limited Edition bottle is marked with a number to attest its authenticity. Visit Moet Hennessy Diageo Malaysia’s official website or Hennessy Malaysia’s Facebook page for more details.