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Home Fashion

Step Aside For Giorgio Armani’s SS25 Womenswear Fashion Show!

by Dean Zaini
October 24, 2024
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A grand station, an elegant woman, a porter carrying her suitcases.

The fashion show presented in New York is a fantastic journey that opens with this image and traverses an era full of visions and memories, merging with various styles and ways of dressing, and once again speaking to the present. Giorgio Armani pays homage to the city that embodies the collective dream—backdrop to countless cinematic stories and life-changing encounters—with a profoundly Armani collection.

The show opens with long, soft silhouettes reminiscent of the 1930s, blending influences from the East, desert winds, and noir touches into a vision of pure, effortless elegance. Silk pantsuits, leather trench coats, and jackets with relaxed allure take on a liquid form. For after dark, satin casts its spell, shaping boudoir-inspired suits and soft dresses that flow and shimmer across the body, completed by mini boleros.

Surfaces capture echoes of elsewhere in jacquards and embroidery, while colours transition from urban greys to cosmetic hues of beige, bronze, blush, and powder blue.

A masculine hat, oversized to shade the eyes, a headscarf tied around the head, and sandals paired with billowing skirts are gestures that tell a new story with each look, inviting the imagination to embark on a journey.

Giorgio Armani
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