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Home News

Sephora Updates Its Beauty Pass Loyalty Program With New Gold Tier

by Carmen Chong
October 12, 2016
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Sephora Beauty Pass Loyalty Program image

Sephora‘s Beauty Pass loyalty program will be relaunched on 24 October 2016 and as part of the overhaul, Sephora introduces its latest Sephora Gold tier, an exhilarating addition to the Sephora Black and Sephora White tiers.

The Beauty Pass program offers members a welcome gift, a 10% voucher for every 250 points earned, a birthday gift, birthday brow service, on top of regular offers, news and tips. Now, the revamped program will provide members even more opportunities to earn points by contributing in product reviews and updating their beauty profile online.

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Additionally, the Beauty Pass program now enables members to shop across Southeast Asia, China, Australia and New Zealand. In return, members can redeem points for deluxe samples, 10% off rewards and curated beauty sets from the Rewards Boutique.

Sephora Black card members can upgrade to Sephora Gold by spending at least RM4,500 every 12 months. Sephora Gold members are entitled to a complimentary makeover once a month, early access to private sales, exclusive product and brand launches, aside from Sephora Black tier benefits. They can then maintain their status by spending at least RM900 annually.

Sephora now boasts 16 stores within the Klang Valley, Penang, Johor Bahru, Perak and East Malaysia. You can also shop online.

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