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Home News

Nike Introduces The Kobe A.D.

by Nad Dardin
November 3, 2016
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On April 13, 2016, Kobe Bryant played the last game of his 20-year career. The game, his 1,566th professionally, ended in his signature style: The Black Mamba netted a memorable 60 points. But that hasn’t stopped him from opening new chapters with the same intensity he’s had for 20 years.

Noted for his cerebral approach, Bryant’s transition from player to mentor focuses on transference of his esteemed ‘Mamba Mentality’. “Even though I am not on the court every day, there are people around the world who are helping to keep the ‘Mamba Mentality’ alive,” said Bryant. “I have seen it in basketball, football and with everyday individuals who are working to be better and are committed to being great.”

Kobe Bryant’s first post-retirement signature silhouette, the Nike Kobe A.D., continues a legacy of lightweight, low-profile on-court footwear. Combining a Zoom Air unit in the heel, Lunarlon foam in the mid-sole and a minimal rubber out-sole (with micro-tread traction), the shoe provides responsive, flexible cushioning and maximum court feel. A breathable mesh upper with incorporated Dynamic Flywire, ensures lock down for quick changes of direction toward the basket or to cover an opponent.

The Nike Kobe A.D., with a suggested retail price of $160 (approximately RM670), will be released on November 22 at Nike.com and selected retailers. For more information and updates on Nike, visit Nike.com or access here.

Boutique Stalkbreaking fashion newsFashion NewsNikeNike Malaysia
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