In less than two months, the 2017 Victoria’s Secret Fashion Show will kick off in Shanghai and Olivier Rousteing is making his first move into the world of lingerie.
The French designer and creative director of Balmain is designing official custom looks for this year’s VS runway show, and we can wear the collab too. A #VSxBalmain capsule collection will also be available to shop in-store and online from 29 Nov onwards (the day after the show’s broadcast).
— Victoria's Secret (@VictoriasSecret) October 4, 2017
This collaboration marks the first time a prestigious brand has partnered with Victoria’s Secret to create an exclusive collection. Balmain’s Victoria’s Secret line will include looks that work on the runway as well as in the real world, from classic lacy garments to body-conscious silhouettes.
Balmain has also recently partnered with L’Oreal Paris to create a beauty collection, featuring lipsticks in a rainbow of different colours. “What was really surprising to me is that I didn’t know that creating a lipstick was like creating clothes,” remarked Oliver.
The Victoria’s Secret Fashion Show will air on November 28 at 10/9 central on CBS and Youtube.