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Home News

Mulberry Launches Travel Guide ‘Brilliant Britain’

by AJ Richie
October 22, 2012
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If you’re going to Britain and you don’t know where to go, worry not because English brand Mulberry has created a guide to all the places that you should be!

The Brilliant Britain campaign’s aim is to make all the unfound places, hidden people and talents to seen and also this is a great way to boost Britain to the next level. This is Mulberry’s way to celebrate and respect the customs of the country they call home.

Editor of Brilliant Britain, Henrietta Thomson and her team has been asked by Mulberry to come up with a variety of landscapes, architecture, craft, food, people, traditions and innovations into a custom and ‘live’ guide at www.brilliantbritainguide.com .

The printed booklet is the highlights from the website itself and it will launch in Mulberry stores all over the UK and Europe in October, not forgetting Asia and the United States. It will also be available in the stores of many of the booklet’s featured brands.

There’s a section called ‘Your Brilliant Britain’ where guests could send in their own suggestions and recommendations. With the assist of the public, the goal is to collect all the nominations and populate the geographical map of Brilliant Britain. In time, as the map grows and populates, readers can explore all nominations by region!

Pretty cool right?

To top it all off, the public will select the best nominations from ‘Your Brilliant Britain’ gallery and all featured nominations are automatically entered into a chic competition. Winners will stand a chance to win a ’handbag of British curiosities’ curated by Mulberry and it contains strange and beautiful things assembled from brands and people featured in the guide.

Hurry now and be a part of this amazing campaign!

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