Levi’s®, one of the most recognized brands in the world, presents a new eyewear collection for Spring/Summer 2024. Designed and manufactured in partnership with Safilo Group S.p.A, a worldwide leader in the design, manufacturing and distribution of sunglasses, the collection is enriched with new edgy, yet timeless sunglasses and optical frames.
The Levi’s® sunglasses and optical frames feature a wide range of functional yet stylish models, evoking the effortless appeal of the California lifestyle and drawing inspiration from the shades of Levi’s® denim collection, paired with warm gradients of lenses.
Designed to make a statement, the new Seasonal Collection is comprised of five stylish sunglasses and optical frames crafted in part using bio-based and recycled materials. The collection includes a range of sunglasses made in Bio-based Polyamide, a material including bio-based content derived from castor oil seeds, resulting in a highly durable and lightweight material.
For those seeking versatility, the new Timeless Collection includes five classic silhouettes perfect for the everyday wear. The Timeless Collection is enriched with new sunglasses and optical frames featuring in Acetate Renew, a material that includes bio-based content, specifically woodpulp, and recycled content derived from plastic waste, as well as new sporty-inspired designs elevated with the distinctive denim-like texture recalling the iconic Levi’s® jeans on the temples.
The Levi’s® eyewear will be available in Levi’s® stores and in select eyewear stores worldwide from January 2024. For more information, visit their website by clicking here.
