Global lifestyle brand kate spade new york continues its roll out of a new store design, bringing a uniquely kate spade experience to customers worldwide. The newly unveiled store concept is inspired by elements of both uptown and downtown New York, the brand’s hometown. This nod to its heritage, and the merging of the two distinct neighborhoods, celebrates the sophistication and creativity that are signature to kate spade, while capturing the essence of New York and sharing it with kate spade communities around the globe.
Wood tones, wallcoverings and gold accents complement the brand’s signature color palette of green, black and cream, with touches of pink and red sprinkled throughout. A residential feel is layered in through eclectic decor, rich fabrics and monumental artwork, giving both a sense of comfort and charm that resembles a New York City apartment. The facade features an off-white stucco finish creating an inviting entry point. The interior reflects the concept of a home, a classic architectural element that houses the brand’s lifestyle categories for customers to explore.
“We are thrilled to open our doors and embrace the community at IOI City Mall this Summer. Welcoming with warmth is a core value at kate spade. When customers walk into the store, we want them to feel that they are walking into a uniquely kate spade world. One that is both colorful and conceptual, clever, and crafted, curated and rooted in the culture of the community that surrounds it,” said Liz Fraser, CEO and Brand President at kate spade new york. “Designed to evoke the feeling of a great escape, this newly designed retail location in Malaysia will offer both comfort and possibility, inviting customers to feel instantly transported, while still feeling right at home.”
The new store concept is reflected at the relocated kate spade new york store opening at IOI City Mall in Putrajaya, Selangor, Malaysia on May 23, 2024. The store offers multiple product categories, including kate spade new york handbags, accessories, small leather goods, tech accessories, jewelry and fragrance, creating a memorable shopping experience with a wide range of products designed for the kate spade customer – from everyday luxuries to special occasion pieces.
As the brand continues to expand globally, the redesigned store location further emphasizes kate spade new york’s commitment to its community of brand fans in Malaysia, where it operates at Pavilion KL, Gardens, KLCC, Pavilion Bukit Jalil, Sunway Pyramid, 1Utama, Gurney Plaza, Queensbay, Imago, Suria Sabah, including: The Exchange TRX in Kuala Lumpur which unveiled the new store design concept in February 2024.
