Malaysian fashionistas! This is one app you would want to download.
Start Today Co. Ltd., the owner and operator of Japan’s largest fashion e-commerce portal, Zozotown has launched WEAR, arguably Asia’s hottest look book mobile application and fashion social community at an exclusive sundowner at Signature @The Roof, 1First Avenue, Bandar Utama.
WEAR is Japan’s No.1 fashion mobile application ( for iOS and Android ) featuring daily trending looks by brands and fashionistas from all over the world. The mobile application has seen 3.2 million downloads since it was first introduced in October 2013. There are to-date 2.5 million active users in Asia and over 1 million trending looks shared.
“WEAR combines the best of all popular social media applications and activities such as fashion photo sharing, journaling, hashtagging and e-commerce into one exciting smartphone app,” said Hidenori Fukushima, Manager, WEAR Global Business Development.
The mobile application allow users to search for trending looks and the hottest styles of celebrities around the world; save photos of clothes they like; and upload and share their countless fashion selfies or pictures of styles they find attractive.
In addition to being a fashion styling tool, WEAR also let users to purchase items online. “Zozotown’s database of products and existing agreements with thousands of brands and stores allow for consumers to view product information and images online. Users can also contact merchants directly to make online purchases,” says Timothy Chen, Director of Asia Fashion Inc.
Happy shopping girls!
