Pantone has just named their Colour of The Year for 2022 – PANTONE 17-3938, Very Peri! It’s a dynamic periwinkle blue hue, with a vivifying violet red undertone. This happiest and warmest of all the blue hues brings an empowering mix of newness by combining the loyalty and constancy of blue with the vitality and excitement of red.
Inquisitive and interesting, PANTONE 17-3938 Very Peri helps us accept this transformed terrain of possibilities, opening us up to a new vision as we rewrite our life by displaying a carefree confidence and a daring curiosity that animates our creative spirit. Very Peri rekindles appreciation for some of the virtues that blue signifies, enhanced by a new perspective that resonates today, and casts a new light on the future ahead.
A little something about Pantone’s Colour of The Year selection
Pantone’s Colour of the Year has influenced product development and purchasing decisions in a variety of industries for 23 years, including fashion, home furnishings, industrial design, product packaging, and graphic design. The selection of the Pantone Colour of the Year necessitates careful deliberation and trend analysis. Pantone’s colour experts at the Pantone Color Institute scour the globe for fresh colour inspirations to arrive at the selection each year. The entertainment sector and upcoming films, touring art collections and new artists, fashion, all aspects of design, popular travel destinations, as well as new lifestyles, playstyles, and socio-economic conditions, are examples of these.
How can you incorporate the Very Peri shade for your late 2021 and early 2022 style?
Use Pantone’s given references as your inspiration point
Pantone would often provide a palette guide after each year’s colour announcement that would benefit those who are not that creative to have a better idea grasp of their colour choices. Pantone’s palette guides are detailed with colour choices and colour harmonies to give a broader range of colour coordination.
For Very Peri’s Palette guides, there are 4 made by Pantone that gives each of the palettes a distinct personality, and each palette is uniquely different.
Balancing Act
Balancing Act is a colour palette with a natural mix of warm and cold tones that complement and enhance one another. Within this artistically calibrated palette, the brilliance of PANTONE 17-3938 Very Peri is amplified, infusing a sense of vibrancy and visual vibration.
Wellspring
Wellspring is a comprehensive and harmonious blend of nature-inspired tones that accentuates the greens’ affinity with PANTONE 17-3938 Very Peri, as well as the health-giving aspects of these delectably subtle and nourishing colours.
The Star of The Show
The Star of the Show highlights the powerful presence of PANTONE 17-3938 Very Peri, as we surround this happiest and warmest of all blue colours with a palette of classics and neutrals whose essence of elegance and subtle stylishness transmit a message of timeless refinement.
Amusements
The carefree confidence and joyful attitude of PANTONE 17-3938 Very Peri, a glittering blue hue whose playfulness emboldens unconstrained expression and experimentation, are heightened in Amusements, a delightful and whimsical colour narrative of irrepressible fun and spontaneity.
Eyeshadow Looks
With the blue hue of the Very Peri shade, it’s easy to create a whole different makeup look by blending in a few purple shades to add dynamism to the shading. Taking inspiration from Gigi Hadid’s MET Gala look this year, it’s Very Peri would be so fetch for 2022!
For existing eyeshadow palettes, ColourPop, Anastasia Beverly Hills, Fenty Beauty – just to name a few – have similar shades on the market for you to get creative with.
Daily Wear
This is for the fashionistas: the colour tone of Very Peri already exists in your own closet, so you can mix and match your purples with any neutral tone (The Star of The Show), or joyful and eccentric tones (Amusement) to bring in the ‘fun’ for the year of 2022!
Instagram Cool
Pair any of your purple items with black, add a pair of gold earrings to give your outfit a bit of Cornsilk rep.
Casual Chic
You can never go wrong with casual style. Add a splash of yellow to your ensemble for a joyful, laid-back vibe.
As it’s very recent that PANTONE 17-3938 Very Peri was announced as COTY, there aren’t many modern styling options about it trending on social media, so start your own!
