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Home Fashion

Make Way For EA7 Emporio Armani’s S/S 2024 Collection!

by Daniela Dogliani
March 22, 2024
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Use of high-performance materials and treatments and a selection of heritage looks with sophisticated cuts and precise finishes define the spring/summer 2024 collection.

For training, men’s and women’s garments and accessories for indoor and outdoor activities are made with the brand’s distinctive technologies: Vigor7 for high-intensity sports, and Ventus7 and Natural Ventus7, which guarantee maximum performance thanks to targeted muscle compression with body mapping inserts and extreme breathability. Tracksuits, tops and windbreakers come in a broad colour palette that offers a particular shade of green, mastic, antique blue, shaded grey and bright red in addition to the classic black and white. Use of natural fibres – cotton and modal – mixed with certified recycled polyester confirms a focus on environmental issues, in line with the Armani Sustainability Values protocol.

For tennis, as well as technical competitive gear developed to improve performance with ergonomic silhouettes and breathable materials, the more classic selection offers heritage design with a contemporary twist. Alongside more classic colours, looks are available in new shades with graphic effects and multicoloured nuances. Headbands, wristbands, backpacks, bags and must have trainers in both technical and leisure styles. For golf, elegant design, rich in detail, blends with latest-generation materials with UV treatments in navy blue, green and mastic. The part of the collection designed for those who love the mountains is modular and functional.

The 7.0 selection, which focuses on design and experimentation, presents special garments made of materials of the highest quality, with meticulous detailing and fits in line with current trends, in a palette of greys and blues vaguely reminiscent of an industrial atmosphere.

The collection is complete with a selection of unisex garments consisting of loose-fitting or crop tshirts, jersey sweatshirts and trousers, and waterproof jackets. The palette is neutral with touches of orange and pink, the design is minimal, and the fit is comfortable.

EA7, now in its twentieth anniversary year, is the sporting branch of Emporio Armani and another initiative founded on the values of Giorgio Armani. Designed for sports enthusiasts and professionals across multiple disciplines, the line blends creativity, research, technology and style in a complete range of garments and accessories in seven different areas: training, tennis, basketball, outdoor, water sports, mountain sports, and golf.

EA7Emporio ArmaniGiorgio ArmaniGolfSportsSportswearSpring/Summer 2024 CollectionTennisVentus7Vigor7waterproof
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