The International Networks division of NBCUniversal International Television announced that E! Entertainment Television is refreshing its logo, on-air look and tagline in Asia and around the world – following the July 9 unveiling of the new-look channel in North America. The all-new E! will be revealed across the region on 23 September 2012.
The channel’s new look and logo, “Pop of Culture” tagline and talent-driven brand campaign help bring this to life, evolving and extending the E! brand.
The newly evolved E! welcomes new shows including Opening Act, from International Emmy® Award-winning producer Nigel Lythgoe and Married to Jonas, featuring Kevin Jonas, a member of the Grammy Award®-nominated and multi-chart topping group Jonas Brothers, and his wife Dani, as well as continuing with fan favourites Live From The Red Carpet, Fashion Police, Keeping Up With The Kardashians and all the familiar, much-loved hosts of E! News Asia – Marion Caunter and Dominic Lau.
In celebration with the E! Entertainment fresh new look – NBC Universal held a party at Vertigo KL where celebrities, media and friends enjoyed the evening with entertainment, food and many more thing.
Here is a glimpse of what went down at the event:
Here are some photos of the local celebrities that attended the event:
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