This Chinese New Year is going to be gold!
Tiger Beer recently unveiled their ‘Celebration of Golden Prosperity’ campaign for the Year of Goat valued at RM2.2mil. Between 5th January 2015 and 28th February 2015, consumers throughout Malaysia may be in the running to win one of the 100 pure gold bars with any big bottle of Tiger Beer, Guinness, Heineken or Anchor.
All they have to do is look out for the winning bottle cap liners and answer a few questions correctly to win either a piece of the 100 pure gold worth up to RM1mil or other exciting prizes (worth a whopping RM1.2mil) like 100,000 bottles of Tiger Radler and 800xRM388 filled ang pow packets.
While most of the prizes are redeemable instantly, the 100 consumers who have gotten hold of the winning bottle cap liners will gather at a grand finale event to be held in Klang Valley. All 100 winners will have an opportunity to crack open a golden egg, revealing if they have won either one of 10x500g pure gold or one of 90x10g worth after answering a few questions correctly.
To further reward its loyal consumers, the brewery has also arranged for roadshows with exciting promotions at selected outlets across Peninsular Malaysia. At these locations, consumers who purchase big bottles of GAB’s beers may be in the running to experience cracking of the golden egg and win prizes.
For more information on this campaign, please visit GAB official website. This promotion is open to non-Muslim Malaysians who are 18 years old and above.
