With the launch of the new Skin Caviar Luxe Cream in September 2023, La Prairie reinterpreted the original Skin Caviar created in 1987 in an exquisite face cream. An icon from its inception, Skin Caviar Luxe Cream is the essence of the luxury skincare house – audacious, singular, potent. Like all icons, it is ever-relevant, always a step ahead of the times. Since its first iteration, the formula has evolved, re-imagined with each Caviar Science breakthrough.
Therefore in 2023, the pioneering scientists at La Prairie take the next step in lifting and firming to focus on the very life within the skin. Fusing the newly developed Caviar Micro-Nutrients with Caviar Premier for the first time, the remastered Skin Caviar Luxe Cream aims to support skin’s metabolism and ultimately restore its youthful structure.
A CAVIAR SCIENCE FIRST
Caviar is an outstanding natural product that, as scientists at La Prairie first discovered more than 35 years ago, can nourish and benefit our skin. Now, for the first time, La Prairie reveals an essential facet of caviar’s nourishing power – its ability to stimulate skin’s metabolism. As we age, the skin’s metabolic activities become less effective and imbalanced. A rich and perfectly balanced cocktail of nutrients stimulates metabolic pathways, which strengthen skin’s architecture and reverse signs of ageing.
Inspired by this phenomenon, La Prairie has applied a proprietary process of biological transformation to natural caviar – a first in Caviar Science. The result is Caviar Micro-Nutrients, an ultra-rich source of more than 300 different natural nutrients that stimulate essential metabolic activities and pathways in the skin. Fusing Caviar Micro-Nutrients and Caviar Premier for the first time, the remastered Skin Caviar Luxe Cream aims to support skin’s metabolic activities to restore its youthful structure. Caviar Premier helps initiate rebuilding activities, while Caviar Micro-Nutrients supply energy to optimise those activities. An exceptional synergy, for phenomenal lift.
It’s further enhanced with La Prairie’s patented Exclusive Cellular Complex™ to augment the power of caviar. As a result, skin is lifted, firmed, smoothed and nourished. It is infused with new life.
FROM POTENT CAVIAR TO AN ENVELOPING, ELEVATED EXPERIENCE
La Prairie has conceived the re-imagination of its iconic caviar cream in two distinct textures that each provide the same phenomenal lift.
The enveloping creams are housed within the signature cobalt blue-colour jar that pays homage to the works of artist Niki de Saint Phalle. The jar has been re-designed as a lighter vessel using recycled and recyclable glass. The new Skin Caviar Luxe Cream is an icon of sustainable luxury.
A NEW DIMENSION FOR THE SKIN CAVIAR RITUAL
The Skin Caviar Lifting and Firming Ritual begins with Skin Caviar Essence-in-Lotion to hydrate and condition the skin, preparing it for the Skin Caviar ritual to follow. The gaze is redefined with Skin Caviar Eye Lift and Skin Caviar Luxe Eye Cream to lift and firm the eye area. Skin Caviar Harmony L’Extrait resculpts, volumises and effaces lines, while Skin Caviar Liquid Lift, La Prairie’s gravity-defying serum, melts into skin for an instant and enduring lift.
The Skin Caviar ritual concludes with the caviar cream icon: Skin Caviar Luxe Cream or Skin Caviar Luxe Cream · Sheer, to lift, firm and nourish. As a final step, UV Protection should be used in the morning.
