As Fenty Puma’s collection debuts down the runway of Fenty University, everyone eagerly waits for their fix of the Spring Summer 2017 collection, hitting stores March 9th. Previewed last September at Paris Fashion Week, the coveted collection – a delectable mash-up of 18th Century French Rococo and Neo Classical flair with athletic street styling, will soon be within reach with new arrivals launching every month through June.
The Spring 2017 collection apropos for the season stuns in a mélange of extravagant fabrics, pleating, Chinoiserie, corsets galore, bows in a delicate color palette of pastel hues. PUMA’s sport heritage echoes through as Rihanna brilliantly reimagined and transformed traditional track suits, boxing robes, tennis dresses, polos and iconic footwear silhouettes. “It is as if Marie Antoinette went to the gym!” Rihanna says about the collection.
First to release are head-turning footwear styles that caused quite the ruckus in the fashion world when they first graced the Paris runway. The Fenty x Puma Bow Slides (RM390) in olive branch and silver pink screams lounge and poolside wear in the softest leather material and statement oversized bow. The theme continues with the Fenty x Puma Bow Sneaker (RM690), a femme fatal hybrid of Puma’s iconic Trinomic runner.
The tough as nails Fenty x Puma Sneaker Boot Zip takes a platform chunky style to a new level with its zip closure, satin and leather overlays. Last but not least is the much awaited Fenty x Puma Lace Up Heel in silver, pink, aleutian, and sesame. Wrapped in premium leather with the Puma Formstrip playfully curved along the upper, this strappy sneaker stiletto gives you the license to be bad.
New arrivals of the beloved SS17 apparel, footwear and accessories will be dropping in retail outlets from April through June. Coveted must-have pieces such as the Bow Bag, Fleece Off Shoulder Hoodie, Hoody w/ Slip and Reversible Bomber will soon be available in Puma outlets near you.
Show stoppers like the Tiered Jackets, soft lingerie inspired separates and Embroidery Tricot jackets and bottoms will soon become your favorite spring items. And new introductions of Fenty favorites like the iconic Creeper, Fur Slide and The Trainer will be landing in your closet in no time.
The SS17 Collection of Fenty Puma begins launching in stores worldwide on March 9th. The AW17 Collection shown in Paris will hit stores in September 2017. For more information on Fenty x Puma, access Puma or Rihanna‘s webpage today.
