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Home News

Maybelline New York Celebrates Its 100th Anniversary Worldwide

by Carmen Chong
June 3, 2015
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Maybelline New York turned 100 on the 15 of May and henceforth declares May 15 as Maybelline Day. Malaysia joined 129 other countries in celebration as local celebrities, editors as well as fans turned up in style at Maybelline New York’s birthday bash, where they were treated to a runway show featuring 10 decades of iconic looks to mark the occasion.

Since 1915, Maybelline New York has been making an impact on women’s lives. As the world’s number one cosmetics brand, Maybelline has been there for women every step of the way, empowering them to make a statement by exploring new looks and flaunting their own individuality.

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Maybelline New York takes trends from the catwalk to the sidewalk, allowing women to embrace their uniqueness through a vast library of colours, providing them with scientifically-advanced formulas, revolutionary textures and up-to-the-minute, trendsetting shades effortlessly and affordably.

The birthday bash runway show featured Maybelline New York’s 9 decades of iconic looks and one exclusive makeup look, created by professional makeup maestro Stevensunny. Each look represented makeup trends in the past, present and future, made possible with products by Maybelline New York.

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During the party, the winner of the Maybelline Look of Today contest was also announced. Maybelline fans were invited to upload a selfie of the day’s iconic look and express themselves through makeup. Maybelline Malaysia selected 100 participants to attend the party, and the grand prize winner went home with RM1,000 worth of Maybelline products.

Follow Maybelline New York’s journey as it celebrates 100 years of beauty with the hashtag #MYMAYBELLINE100 on social media and take a closer look at the brand’s 10 decades of iconic makeup looks here. Do follow Maybelline Malaysia’s Facebook page for more updates!

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