Love knows no bounds. It’s something that can magically grow between people of all colours, shapes and sizes. This LGBT-oriented ad campaign by Zim Colored Powder shows us all just that with beautiful photos of couples embracing one another while being totally soaked with colour.
Heterosexual, gay and lesbian couples were all there to ensure that this colourful message extends to the LGBT community as well.
The ad campaign was a collaboration that was created by Zim Colored Powder and Tuppi, a Brazilian advertising agency. The lovely and bright coloured powder is non-staining, non-irritating, non-toxic and can even be consumed in small amounts. Not that we are encouraging you to! If you’ve ever been to rave festivals or Holi festival in India, you would know that the use of this coloured powder is quite common. It can of course be a wonderful prop to create stunning images too.
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