Malaysia’s own Nur Fazura Sharifuddin (Nur Fazura) is the star of Facing Up To Fazura, a 30min Malaysian miniseries for E! – the pop culture powerhouse of NBCUniversal International Television. The sensational docudrama will offer viewers unprecedented access to this polarising personality’s life, loves, challenges, triumphs and joys in everyday life as a leading entertainment and fashion socialite in Malaysia and South East Asia. Throughout the series, viewers will be treated to an in-depth and unscripted look at Nur Fazura’s often-controversial life on and off the camera.
“I never imagined that anyone would be interested to showcase my life, let alone have a whole series planned around me for E! I feel so blessed and humbled at the same time,” said Nur Fazura, “I have always been a private person so having a reality show does make me a little nervous. I am showing everyone my world and I really hope they enjoy what they see.”
“E!’s success is driven by the exclusive access to celebrities and Facing up to Fazura is a perfect fit for our channel,” said Christine Fellowes, Managing Director, Universal Networks International, Asia-Pacific. “E! combines the best of Hollywood with the breakout stars from Asia and we are excited to build on our commitment to the local entertainment industry and shine the spotlight on this Malaysian artist and bring her to the global stage.”
Developed and produced by Matchbox Asia, production begins in Malaysia later this month. Facing Up To Fazura is executive produced by Karen Wiggins, whose credits include E!’s It Takes GUTZ To Be A Gutierrez. Chris Oliver-Taylor, Managing Director, Matchbox Asia said “This series continues the ongoing commitment Matchbox Asia has to developing and producing ground-breaking, innovative and original Entertainment programming across Asia”.
Facing Up To Fazura premieres Sunday, 14 December at 10pm (MAL)