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YouTuber Zoe Sugg Launches Insanely Adorable Beauty Line In The UK

by Carmen Chong
September 29, 2014
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Photo: Screengrab via YouTube
Photo: Screengrab via YouTube

OMG, we’re dying of excitement right now!

YouTuber and beauty extraordinare, Zoe Sugg, also known as Zoella on YouTube has just debuted her beauty line, Zoella Beauty, and we want EVERYTHING.

Photo: Zoella
Photo: Zoella

Before the debut, she has been keeping this a secret for months and months. Weeks ago, Sugg unveiled a few teaser pictures on her blog that happens to be what looks like some beauty products, cute storage tins and printed makeup bags.

The collection has officially launched yesterday at a private party organised by Sugg herself and we couldn’t be happier for her.

Although the collection only consists of seven products so far, everything is oh-so-adorable and clearly screams Zoella. If you watch her YouTube videos, you’d know what we mean!

The collection includes:

8880215687198

Creamy Madly Dreamy Body Lotion – £5.00

8880214474782

Blissful Mistful – £8.00

8880206643230

Zoella Eyes Beauty Bag – £8.00

8880231710750

Zoella Guinea Pig Beauty Bag – £8.00

8880208511006

Zoella Fizz Bar – £5.00

8881534533662

Zoella Let’s Glow Candle – £5.00

8880234758174

Zoella Soak Opera – £5.00

With almost six million subscribers, Sugg is one of the most popular beauty gurus on YouTube and aside from her beauty line, she has also come up with a book titled “Girl Online”, set to be released this November.

Zoella Beauty is now available via Superdrug and FeelUnique in the UK.

Now, how can we ship all these pretty items back to Malaysia? 🙁

[Source 1, 2]

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