After a hot day, who could ever pass on a refreshing smoothie at Boost Juice? Since its opening in Malaysia in June 2009, Boost Juice has been the choice of Malaysians for fresh juices and smoothies. In celebration of a brand new line-up of nutritious and tasty offerings under RM10, Boost Juice has also opened its first cafe in Malaysia! Located at INTI International College in Subang Jaya, it aims to give college students a convenient, healthier option when they’re out studying, or hanging out with their friends.
Savings are also in-store for Boost Juice patrons as Boost Juice Bars Managing Director and Master Franchisee in Malaysia and Singapore, Dr Soraya Ismail said that the majority of the drinks in its revamped menu are now under RM10!
“We want to pass on our savings directly to the customer. We believe in ‘everyone being healthy’ and if more Malaysians can afford to buy a Boost, then everyone in our country can improve their quality of life and we can work towards a healthier Malaysia,” explained Dr. Soraya.
“Everyone else is raising prices – we decided to be different and share our success with our customers. Our lower prices are also our way of thanking our loyal customers for their incredible support since we first brought the Australian Boost Juice brand into Malaysia,” she added.
The menu now includes three new categories – Skinny Smoothies, Malaysian Favorites and Local Juices. Local Juices. Skinny Smoothies is a low calorie option, with a calorie count of less than two apples, while Malaysian Favourites are some of Boost’s most popular low fat smoothies among Malaysians. Customers can also enjoy lower prices with the new Local Juices option if they create their own juice using local fruits such as watermelon.
There are also 2 new drinks in the super smoothie category – the Skinny Dip aimed at people who want a low fat meal replacement smoothie and ‘Soraya’s favourite’ – Soraya’s personal favourite smoothie with mango, TD4 (To Die For!) Vanilla Yoghurt and Green Tea.
“We have also expanded our offerings to give our customers more variety,” she said. The new menu offers food to complement the extensive range of fresh juices and smoothies. Reflective of the Boost philosophy, ‘Love Life & Stay Healthy’, the new range of Boost Food includes healthy wraps and sandwiches, fresh cut fruit, as well as snacks such as their Wonder Bar (a muesli bar), Banana Bread, and low fat Carrot Cake.
