Forget bread – wraps are taking the world by storm with their healthy, nutritious and flavoursome advantage. Mission Wraps are a popular choice worldwide as it’s soft, pliable and versatile with any kind of filing and preparation style. Their wraps are baked using only the highest quality ingredients, which is why they don’t split when you fill and roll. It also comes with a good source of fibre, and has zero grams trans-fat serving, plus each wrap has a calorie count of only 133.
“Consumers today are busier than ever, they demand food that requires little preparation time and their preferences are shifting towards stronger flavours. They are also looking for healthier eating options for themselves and their families without compromising taste. One of the objectives of the Mission brand is to drive awareness of the importance of healthy eating and healthy living. We produce Mission Wraps with the highest quality ingredients to ensure that superior Mission taste. Wraps give you the ultimate staple for a filling, nutritious and delicious meal. You can’t get better than that!” said Maria Mitropoulos, VP Marketing Mission Foods, Asia & Oceania.
Chef Albert Frantzen makes pizza with Mission Wraps tortilla
The media experiential event was held to introduce the various attributes of the product ahead of the public launch where Mission Foods will attempt at setting a new record for the “Longest Wrap” in the Malaysia Book of Records, at Concourse, Paradigm Mall at 8th June 2013. Celebrity chef, Chef Zam will be at hand to demonstrate the various recipes that visitors can use to create the longest wrap at the event from 10am-10pm. Chef Zam’s appearance will be around 4.30-5.30pm. All are invited to have a go at the wrap to get a taste at the sampling stations!
