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Home Fashion Trend Report

EXCLUSIVE: H&M Spring/Summer 2013 Collection Preview

by Simone Camy
January 18, 2013
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Who doesn’t love a little H&M in their closet and well, it’s time for a new season with new colours! H&M gave us a sneak peak into their new and upcoming Spring/Summer ’13 collection and trust us, it’s a pretty exciting collection.

Split between the men and the woman – the H&M Spring/Summer ’13 is all kinds of chic and unique.

For the mens collection, you can see a mix of colour, print and confidence sets the tone for men at H&M this spring, with a mix of decades and styles coming together to push menswear in a new direction.

The suit continue to be the key item, updating a traditional smartness with new cuts, colours and textures. It looks great in green and in broken white, especially worn  with an ethnic print boxy T-shirt or simply with a decorative shirt for a true modern  bohemian feel. The look is brought right up to date when matched with some short  shorts in a playful pattern or in a vivid colour.

As for the women, there is a Bohemian style from the 21st century that takes the scene at H&M for spring 2013, with embellishment and trims on modern shapes that are both sporty and relaxed .The emphasis is on new forms of decoration, with piping on sweatshirts, dresses and  leggings, tasseled or fringed skirts, and embossed leather jackets. A new sporty volume  comes from a billowing draped shirt or an oversized draped blazer, which contrast with pieces of high decoration, such as a patchwork brocade sculpted jacket, or a  flouncy one shouldered frill dress.

Colours are sun-bleached, and pieces such as the decorated-front sweatshirt and the white wide-leg pants are wardrobe staples to wear all season long. Accessories continue the handcrafted feel, with tassel bags and earrings, a pineapple charm bracelet and a bolo tie necklace. Cowboy booties complete the look, as well as espadrilles and flat sandals with chunky buckles

Take a look at the exclusive look of the H&M Spring/Summer ’13 collection here:

YouTube video

The H&M Spring/Summer 2013 collection will be available from January 2013 onwards!

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