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Home Fashion Trend Report

Mulberry SS13 Campaign Features Model Meghan Collison

by Elfie Jane
January 7, 2013
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Canadian fashion model Meghan Collison is the face for luxury brand Mulberry’s campaign this coming Spring/Summer 2013. Shot by British photographer Tim Walker and directed by House + Holme’s Ronnie Cooke Newhouse, the new seasonal campaign was shot in a Georgian mansion outside London and exudes a dream-like, surreal feel that’s inspired by ethereal colours of Mulberry’s SS13 collection. Set designer Shona Heath created scenes of sorbet pastels and used interesting undersea and lunar references to make a dream world for this season’s Mulberry Girl.

Key looks for the upcoming season include reimagined English tailoring, fresh interpretations of print design, and leatherwork. Featured handbags are the Willow Tote, a beautiful multi-functional bag with elegant clean lines, the Cecily and Cecily Flower Tote and the Bayswater, pictured in Ostrich.

“This season I wanted to focus on the girl as part of the landscape rather than a character within it and, as such, casting was crucial… thus the pictures of Meghan Collison become more like portraits. Meghan Collison was the perfect choice, strong, confident, able to hold your gaze but almost otherworldly, she inhabits a dreamscape.” -Tim Walker, Campaign Photographer

View the photos below for more campaign and behind-the-scenes images!

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MLBRYSS13WILLOWBISCUITSP
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MLBRYSS13WILLOWWHITEDPS
MLBRYSS13WILLOWWHITESP
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Tags: Mulberry
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