The GlaxoSmithKline Consumer Healthcare Sdn Bhd (GSK) with the support of the Ministry of Health Malaysia has introduced a new Behavioural Support Programme (BSP) to help smokers go through the journey of quitting.
The BSP comes under the QuitMasters Challenge – a programme which focuses on comprehensive methods to help smokers overcome their addiction to tobacco. BSP functions as a forum whereby those who would like to quit smoking would be able to share their experiences and monitor their progress at the same time. It is also opened to non-smokers who would like to learn more about the addiction that people have towards cigarettes.
According to Dessi Lavery, the Head of Marketing – Smoking Cessation, Asia, GlaxoSmithKline, smokers who would like to quit smoking would go through a few phases of relapse before they can completely quit. However the more they try, the closer they are to achieving their goal.
The entire journey to quit smoking requires a lot of support from friends, family members and everyone else around the person – this is why the BSP was introduced. According to the Global Adult Tobacco Survey in 2011, 87.1% of the smokers in Malaysia are aware of the consequences of smoking but only 45.8% have thought about quitting.
If you would like to quit smoking, or if you do know of anyone who wants to quit but you don’t know where to get the support from, then click here now.
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