Levi’s® has unveiled its new eyewear collection for Fall/Winter 2024, crafted in collaboration with Safilo Group. The collection masterfully merges contemporary sunglass designs with stylish optical frames, offering an edgy yet timeless appeal.
The Levi’s® Fall/Winter 2024 Eyewear Collection features a diverse array of functional yet fashionable models, inspired by the effortlessly cool California lifestyle. Drawing from the shades of denim found in Levi’s® seasonal collection, the eyewear line showcases warm gradient lenses and dynamic color palettes.
Seasonal Collection
Designed to make a bold statement, the Seasonal Collection introduces sunglasses in Bio-based Polyamide, a highly durable and lightweight material derived from castor oil seeds. Available in a spectrum of colors from classic black and tortoise to opal and transparent options, each pair features the vertical Levi’s® Red Tab Logo in either red or galvanic finishes.
Sporty Leisure Collection
For those seeking urban and sporty eyewear, the Sporty Leisure Collection presents new designs in Bio-based Polyamide with a matte texture and contrasting rubber details. Marked with the Levi’s® Batwing Logo, these sunglasses are offered in classic and transparent tones.
The Optical Collection:
The Optical Collection introduces feminine and lightweight frames crafted in Bio-based Polyamide, complemented by slim metal temples bearing the Levi’s® Box Logo. Available in a subtle colour palette, including transparent shades, these frames convey an extra feeling of lightness and elegance.
The Levi’s® eyewear will be available in Levi’s® stores and in select eyewear stores worldwide.
