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Home Accessories

We’re Obsessed With Marc Jacobs’s Fall/Winter 2024 Eyewear Campaign

by Dean Zaini
December 10, 2024
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Marc Jacobs proudly presents its Fall/Winter 2024 Eyewear Campaign, a captivating series of images shot in London that seamlessly blend elegance with vibrancy. The campaign celebrates the brand’s modern, irreverent spirit, highlighting the latest collection of sunglasses and optical frames designed for bold, fashion-forward statements.

The campaign captures the essence of contrast and opulence, with talents Mona Tougaard and Yan Li styled by Alastair McKimm. Set against neoclassical interiors adorned with marble columns and rich decorations, the contemporary designs of the eyewear are accentuated in playful yet luxurious scenarios, from elegant terraces to whimsical bath scenes.

A Collection That Redefines Modern Elegance

The Fall/Winter 2024 Eyewear Collection introduces standout designs crafted in premium materials, featuring bold details like the THE SUNGLASES logo, the iconic J MARC emblem, and a distinctive double metal trim. Available in a sophisticated palette of solid tones, natural Havana, and translucent shades, these frames merge contemporary aesthetics with timeless allure.

MARC 773/S SUNGLASSES

Oversize wraparound sunglasses, branded with the unique codes inspired by THE accessories: the edgy shape in bold acetate feature THE SUNGLASSES logo prominently visible on the temples, conveying a strong fashion statement. Available in black with grey lenses, white with silver mirror lenses, red with grey lenses and silver with silver mirror lenses.

MARC 775/S SUNGLASSES

Rectangular sunglasses with flat-top, branded with the unique codes inspired by THE accessories: the bold shape in acetate feature THE SUNGLASSES logo prominently visible on the temples, conveying a strong fashion statement. Available in black with grey shaded lenses, Havana with brown shaded lenses, ivory with brown shaded lenses and red with brown lenses

MARC 761/S SUNGLASSES

Oversize butterfly sunglasses in acetate embellished with the new J MARC bold logo on the wide temples, offered in black with brown shaded lenses, Havana with grey shaded lenses, burgundy with brown shaded lenses, black and white animalier pattern with grey shaded blue lenses, pink with grey shaded lenses.

MARC 766 OPTICAL FRAME

Squared optical frame in acetate, embellished by the new J MARC logo on the temples, available in black, Havana, burgundy, transparent green.

MJ 1111 OPTICAL FRAME

Angular optical frame in bold acetate, embellished with the new elegant double metal trim on the endpieces as well as by the new wire-core with all-over monogram and the metal logo plaque on temple interior and on the front top. Available offered in black/crystal, Havana/black, burgundy and transparent green.

MARC 788 OPTICAL FRAME

Drop shaped optical frame in acetate, elevated by the distinctive double metal trim on the end-pieces and the hotprinted MARC JACOBS logo on the temples. Available in black, Havana, transparent brown and crystal.


The MARC JACOBS eyewear collection will be available now in Marc Jacobs stores and in select eyewear stores worldwide.

Tags: Eyewear CollectionFALL/WINTER 2024Marc JacobsOptical frames
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