Ralph Lauren celebrates the enduring magic of the holiday season, inviting consumers to experience a festive celebration of timeless style, iconic gifts and impactful ways to give back—embodieying the true spirit of the season.
Holiday 2024 Campaign
Ralph Lauren pays homage to his hometown of New York City this holiday season with a campaign that celebrates the city’s festive elegance, unmatched energy, and inspires a world of joy, togetherness, and timeless style. Photographed by Lachlan Bailey with film produced by Jacob Sutton, the campaign features women, men, and children in an array of cityscapes that capture the romance of winter and the magic of the holiday season in New York—from dazzling Madison Avenue windows to charming Central Park blanketed in snow to the unforgettable tree in Rockefeller Centre.
Experiential Consumer Activations
Throughout the season, Ralph Lauren will host events and shopping experiences for the whole family at key flagship stores around the globe – inviting customers to step into the unique and festive spirit of Ralph Lauren during the holidays with seasonal indulgences. Consumers can enjoy the warmth of Ralph’s Coffee Hot Chocolate and cookies from whimsical Ralph’s Coffee Trikes and capture cherished moments with the whole family with family portraits in select stores.
Timeless Gifts That Last for Generations
For over 50 years, Ralph Lauren has created designs that get better with age, meant to be worn, loved, and passed on from generation to generation. This holiday season, Ralph Lauren invites consumers to discover a world of timeless elegance and exquisite gifting. An array of timeless icons for the entire family will be offered, from signature styles like cashmere cable knit sweaters to timepieces and etched crystal-glass barware and beyond. The collection offers the perfect present for all loved ones. In retail stores, client services can be tailored to individual’s needs, from beautiful holiday wrapping and in-store hospitality touchpoints to private styling appointments and refined tailoring.
Holiday shoppers can also enjoy personalised services, including custom gift wrapping, in-store hospitality, private styling appointments, and specialised tailoring, ensuring an unforgettable shopping experience. Visit Ralph Lauren’s official website for more information.
