Bobbi Brown Cosmetics has announced actress Kim Youjung as the brand’s Asia Pacific (APAC) Brand Ambassador.
“Kim Youjung embodies the essence of our brand and our approach to celebrating individual beauty while empowering women to feel confident in their skin,” said Karin Tran, Vice President/General Manager, Asia-Pacific. “Youjung’s talent and authenticity will help further our mission to connect with the unique identity of our consumers in APAC and around the world.
“Kim Youjung had her commercial debut in 2003 at age 4 and began acting in 2004. A child star actor adored by the audience has turned into a stunning and elegant heroine. Recently, she appeared in romantic trendy dramas such as ’20th Century Girl’ and ‘My Demon’.
“Ever since I used their Extra Lip Tint I fell in love,” said Youjung. “The more I learned about the brand, the more I felt a strong connection with them – especially with their approach to natural beauty, encouraging people not to hide behind makeup, and the celebration of uniqueness. I was ecstatic to hear that the brand offered to collaborate with me, and I can’t wait to reveal to all my fans this new version of me.
Youjung’s Favourite Bobbi Brown Products
What’s her secret to maintaining a radiant, flawless, and healthy complexion all day long? YouJung shares her top 3 must-haves from Bobbi Brown that enriches, hydrates, and nourishes from base, face and lip.
BOBBI BROWN VITAMIN ENRICHED FACE BASE – 100ML, RM485
Want a flawless start? Youjung’s secret to a radiant glow begins with this multitasking primer-moisturiser. This hybrid moisturiser grips makeup for an all-day, smooth-as-silk finish. One sold every 12 seconds globally? We get why.
BOBBI BROWN WEIGHTLESS SKIN FOUNDATION SPF 15 PA ++, RM229
It’s more than foundation—it’s your skin, but better. Think 24-hour moisture, 24-hour wear, with lightweight coverage so comfortable, you’ll forget it’s even there. “Feels like nothing, but makes me look flawless all day long,” Youjung says. Camera-ready never felt this good!
BOBBI BROWN EXTRA LIP TINT, RM183
Youjung’s obsession? The Bobbi Brown Extra Lip Tint and she swears she never leaves her home without it! This sheer, hydrating tint is more than a balm; it’s your lip’s new best friend. Ultra-moisture + a kiss of colour? Yes, please.
Bobbi Brown is available at all Bobbi Brown boutiques nationwide, Lazada official store, Sephora in-stores, Sephora in-app and sephora.my.