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Step In The Right Direction: Sunnystep Expands To Malaysia!

by Dean Zaini
August 29, 2024
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The Singaporean shoe brand renowned for its stylish and scientifically engineered footwear has officially landed in Malaysia, marking its debut with the opening of its first store at The Exchange TRX. This exciting launch coincides with a growing trend among Malaysians who are embracing healthier, more active lifestyles post-pandemic.

As more Malaysians embark on their fitness journeys, the right footwear becomes essential for enhancing well-being and bringing joy to people on the move. Sunnystep, with its mission to empower people to move freely and happily, offers the perfect solution by supporting better posture, balance, and stability.

“Our story began after a major spine injury changed the way I walk, sit, and stand forever. I couldn’t find any footwear brands that provided both the versatile style and functional support my body desperately needed,” says Ting Mao, Founder of Sunnystep. “I believe that the right shoes can be life-changing and transform your posture, your possibilities, and your path forward. So, I created Sunnystep to help people live well and experience the joy of movement.”

Indeed, Sunnystep’s flagship products, the Balance Runner (RM475) and Dream Sneaker (RM595), are meticulously crafted to support a happy, healthy lifestyle. In collaboration with the MIT Sports Lab, Sunnystep meticulously studied the aerodynamics and precise pressure distribution of their shoes in order to ensure minimal stress on both the feet and the body.

Primarily, Sunnystep’s proprietary Polyurethane Cloud Cushioning insole stands out with stable arch support that won’t sink over time and gel cushioning at the forefoot and heel of the insoles—key areas of high impact for natural shock absorption. The shoes also feature a wider footbed and anti-shock outsole to further reduce impact and enhance stability. Paired with blister-free uppers, these design elements ensure minimal stress and pain, providing lasting comfort on every step of your journey.

Beyond comfort, these shoes are also practical and low-maintenance. The slip-resistant, durable, and water-resistant nature of the shoes, combined with quick-drying and easy-to-clean materials, ensures that they are ready for any adventure. Furthermore, with built-in anti-microbial and anti-odour properties, your feet stay fresh no matter where the day takes you.

Explore the collection now at Sunnystep Malaysia @ The Exchange TRX or visit their official website for more information.

Tags: FootwearShoesThe Exchange TRX
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