To celebrate the launch of Coach x INNAI Collection, Coach and INNAI have hosted a special event with celebrity guests and friends of Coach at its store in The Exchange TRX Mall.
The afternoon launch event presented guests the opportunity to discover Coach x INNAI collection, a unique Batik inspired collection crafted in collaboration with the Malaysian fashion label founded by Creative Director Izrin Ismail. Blending the original artwork of INNAI with Coach’s iconic design language, the collection captures the house’s vision of reimagining heritage with the expressive spirit of today that it shares with the label.
Present at the launch event were Izrin Ismail, Creative Director of INNAI and Mr Trevor Wagstaffe, Senior Retail Director of Coach SEA. Guests were also treated to exclusive batik painting activation to experience the technique of making batik by painting.
Guests in attendance included Eyka Farhana, Ismail Izzani, Jack Gohr, Jeryl Lee, Lisha Ho, Maggy Wang, Qasrina Karim, Siti Saleha, Yaya Zahir and Zhen Ning.
A curation of t-shirts and classic totes INNAI’s imaginative artwork in a soft summer palette of beige, blue and pink, Coach x INNAI collection is available exclusively at all Coach retail stores in Malaysia or shop the collection on their website.
