In Spring/Summer 2024, Maje breathes life into the wardrobe of Maje girls with refreshing and breezy new looks. In addition to the High Summer collection, Maje also joins force with Jiayi Li, a renowned Paris-based illustrator of Chinese origin, to present a new capsule collection, inviting a deep immersion into the mesmerizing floral universe created by Maje and Jiayi Li.
HIGH SUMMER COLLECTION
Inspired by the awe-inspiring beauty of the Aegean Sea in Greece, the High Summer collection showcases effortlessly chic ensembles in a harmonious blend of navy and white, evoking the sun-kissed summer getaway. The designer gives a fresh take on the iconic Clover motif with delicate hearts and intricately twisted ropes to exude a relaxing island vibe, while the exquisite Clover crochet design in captivating shades of blue adds a splash to the wardrobe.
The romantic pale purple palette and graphical paisley prints appear throughout the collection, adding a whimsical and dreamy touch to the summer wardrobe. Vibrant and delightful cutout dresses, crochet tops and embroidered shorts with openwork patterns transport the wearers to the sun-bathed islets of the Aegean Sea. The dazzling silver tops and iridescent sequin skirts capture the sunlight, lending a luminous glow to the looks.
MAJE X JIAYI LI CAPSULE
In the heart of Paris’ creative effervescence, Jiayi Li, a renowned illustrator and artist of Chinese origin, continues her journey with the brand Maje, which began in 2022.
This season, the collaboration invites a deep immersion into Jiayi Li’s poetic universe, where each piece serves as the canvas of her imagination: a t-shirt is adorned with a delicately sketched flower, a cotton shirt and shorts undergo a metamorphosis with an oversized cut and a print evoking the lushness of the tropics, while two one-piece swimsuit models beckon the last rays of the sun, adorned with XXL pearl embellishments. This new association pays homage to the fusion of cultures and the expression of bold femininity. Available in stores from late April 2024.