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Home Hair

Oribe Reintroducing Bright Blonde Radiance & Repair Treatment

by Daniela Dogliani
February 22, 2024
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Oribe Hair Care is excited to announce the new and improved Bright Blonde Radiance & Repair Treatment, the popular restorative concentrate specially created for those with natural and color-treated blonde locks. Developed to lavishly hydrate and repair damaged, porous blonde hair, the newly upgraded formula includes 13x more pure violet pigment to instantly brighten color, even tone, and banish brassiness, while the upgraded packaging allows for a more precise application.

In addition to the potent purple pigment, the supercharged concentrate contains a naturally derived Brightening Complex of lemon, ginger root, and chamomile extracts to optimize shade, tonality and luminosity, while Restorative Protein targets damage, restores softness and elasticity, and seals split ends for healthier looking hair. A rich blend of oils and lavender extract nourishes, hydrates and softens.

The Bright Blonde Radiance & Repair Treatment (RM313) will be available at Andy Ho Haute CoiffurePavilion KL, D’Luxe Studio Spa Mid Valley Southkey Johor Bahru, Hairoom Plus Salon Alor Setar, Hair Zone Studio by Michael Poh Mytown, Her Maison Bukit Jalil, and Makeover Salon Bangsar beginning early March 2024.

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