With fashion muse and model Hailey Bieber as their bright new ambassador and creative collaborator, Vogue Eyewear celebrates the dawn of a new season. The first release of Hailey’s co-designed collection for Vogue Eyewear frames true beauty with celebrity flair, kicking off the exclusive collaboration and campaign.
She explores earthy tones, eye-catching forms, and exquisite metal to frame each of her personalities into eight unique styles. She is spontaneous, naturally stunning, and constantly in touch with what makes her feel good. “I feel that eyewear is an accessory that can improve your style, and Vogue Eyewear is known for offering distinctive styles for everyone. We strived upon developing choices that could suit with any style with this partnership,” said Hailey.
The campaign’s theme is fashion-focused, playful, and glam, with the graphics bringing each style to life in seductively lifelike photographs of Hailey’s multi-faceted persona, shot in a stunning villa. The shoot covers everything from the premium allure of A-list splendor to her light-at-heart take on the natural style, giving her fans the chance to experience the world through her eyes.
“This project is special to me since I was able to collaborate with the team on co-designing frames that felt natural while still being fashionable and enjoyable. The Vogue Eyewear team was so much pleasure to work with, and we had a blast shooting the collection’s campaign,” she added.
The available styles are listed below:
| 0VO5438S
| With earthy tones and dark lens shades, this design has a polished acetate frame, faceted rims, and broad trademark temples. |
| 0VO5439
| For a trendy appearance, this sharp-angle, faceted form has iconic logo temples and special tip inscriptions. Dark green and beige, as well as black and dark Havana tones, provide both seasonal and traditional aesthetics. |
| 0VO4245S
| The debossed bridge, fashionable angles, modest decoration, and trademark temples distinguish this superb metal form. With dark solid or soft gradient lenses and tone-matched acetate temples, this design is available in polished rose or traditional gold, as well as contemporary black or gunmetal. |
| 0VO4244
| The iconic Hailey temples are featured in this style, whether it’s in classic rose gold, stylish silver, or futuristic black. |
| 0VO5440S
| This polished acetate frame features jagged facets and broad trademark temples, and eyeglasses available in earthy blue or green with matching lens tints, or classic black or Havana. |
| 0VO5441
| This acetate design is available in beige or hunter-green tones. |
| 0VO4242S
| In metal tones and classic lens colors, this style includes a unique debossed bridge and special trademark temples. |
| 0VO4243
| This design features a debossed bridge and elegant angles. It comes with trademark logo temples and a bespoke bag in brilliant metal tones. |
Each Hailey Bieber x Vogue Eyewear frame features a dedicated trademark emblem on the temple and includes a stylish custom-made carry pouch
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