Eye primers to eyelids are what foundations are for your skin. Like a good foundation, a good eye primer helps your eyeshadows stay on the whole day without creasing or fading and also make them more vibrant and vivid in the process. We all have the perception that good cosmetics come with a hefty price tag but we found a gem that could trump the other high end primers. Read on to find out more!
We’ve been using high end eye primers in the past year but when we heard that there was a much affordable alternative by Etude House called the Etude House Proof 10 Primer we immediately rushed to the store to pick one up. Etude House is a Korean makeup, skincare and beauty accessory brand founded in 2005 and is well known throughout Asia for it’s high quality and affordability.
PRODUCT CLAIMS
Proof 10 Eye Primer supplies coverage to eyelids and around the eyes to enhance eyeshadow color and integrity for a longer lasting Perfect 10 look.
PACKAGING
The primer comes with 10g of product and fits in the palm of your hand perfectly making it convenient to pop into your purse for use outside your home.
To scoop out product from the tube, it comes with a doe-foot applicator which is simple and easy to use.
When applied to your skin or eyelid, it has a creamy translucent opacity which goes clear once you blend it out around your eye area with your ring fingers.
STAYING POWER
The color palette we’ve used for demonstration is the Revlon Colorstay 12 Hour Eye Shadow palette in “Sunrise, Sunset”. The two swipes on the left were without the primer while the other two on the right have the primer applied in advance. As you can see, the colors on the right are highly pigmented, bright and vibrant compared to when applied without the primer. In fact, I had to go over several times on the area without primer for the colors to properly show up yet it didn’t turn up well in the end. I love the fact that only a minimal amount is required to bring out the vibrancy of the eyeshadows.
So ladies if you’ve got a few disappointing eyeshadow palettes lying around, perhaps you might want to pick up the Etude House Proof 10 Eye Primer and see what a difference it makes to your eye makeup!
PRICE
The Etude House Proof 10 Primer is priced at an affordable RM29.90 and is said to perform just as well or even better than other high end eye primers in the market.
HOW TO APPLY EYE PRIMER
3. Apply eyeshadow onto your lid.
OUR THOUGHTS
We will never use eyeshadows without eye primers ever again! Not only does it make our eyeshadows more vibrant and vivid, we experienced no creasing and colors lasts up to 10 hours without any touch ups even under the hot sun! It’s also good that the product’s packaging is see through so that you know how much product is left. Lastly, it’s affordable and works like a charm.
Efficiency ★★★★★
Packaging ★★★★☆
Value for Money ★★★★☆
For the complete list of Etude House stores, visit their Facebook page here.