Can You Z Me? SK-II Unveils Gen Z-Oriented ‘PITERA & Me’ Campaign

K-pop star-turned national brand ambassador MINA, from the girl group TWICE, filmed herself on a 24/7 journey in a vacation house, embarking on a self-care break, with SK-II’s latest release. She goes completely bare-skinned as she opens up about her life and shares her first experience with the PITERAâ„¢ Essence. For more than 40 years, … Continue reading Can You Z Me? SK-II Unveils Gen Z-Oriented ‘PITERA & Me’ Campaign