Here’s a little something to cheer you up this gloomy Wednesday morning – Uniqlo just unveiled a new designer collab line with London’s very own J.W. Anderson, and it’s even better than what were expecting!
The Fall/Winter ’17 range comprises 33 pieces for men and women and will roll out at Uniqlo stores and online from Saturday, September 22.
The line features British classics, combining the signature bold and graphic design aesthetics of the House of JW Anderson with Uniqlo’s excellence in fabrics, fit and functionality. The result is a collection that offers the best of British fashion that is at once traditional and contemporary, while providing daily lifestyle options for men and women of all ages.
Speaking on the launch of the much anticipated line, Jonathan Anderson, founder of J.W. Anderson and C.D. at Loewe, expressed that, “For me, the point of doing this collaboration was that I believe in democracy in fashion, and what I hope will be achieved is that any age demographic can pick up and find something within the collection to relate to.”
“Doing something with Uniqlo is very interesting. It means you come up with a wardrobe which is universal and quirky.”
Design is a key focus for the collection, notably through classics as the double-breasted belted Trench Coat, the Wool Blended Quilted Jacket, the Fair Isle Sweater, and the Striped Scarf. The Uniqlo x JW Anderson Trench Coat is accented by tartan lining. A selection of down jackets, shirts, and padded tote bags also employs tartan.
The new collaboration line includes multi-border cut and sewn pieces, knits, and stoles in bold hues, as well as ruffle blouses and skirts. Such items as the Wool Blended Quilted Jacket and the Padded Tote Bag, feature a faux leather patch with the anchor logo, for a touch that is unmistakably JW Anderson.
The entire 33-piece collection incorporates traditional British materials combined with Uniqlo trademark fabrics. There are tweed coats in signature herringbone and shirts in extra fine cotton that feels buttery smooth as well as knits in Extra Fine Merino for an elegant, glossy sheen.
The silhouette is also a key feature for the line.The looks range from long coats with contemporary button and waist belt styling to jackets that give a modern, slim and sophisticated look but also allow for layering. It also includes a turtle neck sweater with boxy silhouette and an oversized knit dress.
Keeping people as warm as possible is another central consideration. Examples include HEATTECH scarves and down jackets that employ ribbed cuffs and feature zipper tape so people can keep gloves on as much as possible in winter.
For more on Uniqlo, access here.
