Italian brand O bag landed in Malaysia last week, and it’s about to change the way you look at customizable bags.
Established in Italy in 2009, O bag is available in over 50 countries in more than 240 stores. O bag’s first Malaysian outlet is located in 1Utama Shopping Centre. Among the key fashion accessories offered by the brand in Malaysia are the O bag, O clock, O sun and O bracelet. The brand also carries a range for men, namely the O folder and O hug men.
From bags to watches to sunglasses, Malaysians can now customise and build their own bags, watches and sun glasses to their heart’s desire (within the O bag range, of course). No two bags will ever look the same with an add-on or two! You can easily change the look and style of your fashion item with a few snaps and attachments. Click right on the post below to see a video of an O bag being customised!
Each of O bag’s fashion items come in a variety of sizes, colours and designs that you can choose from, allowing you to mix and match to express your unique sense of style and personality.
Curated from ethylene vinyl acetate (EVA) rubber, the brand was created by Full Spot – an Italian company based in Padua. “O bag is a blend of form and function; a practical as well as contemporary design which promotes the use of cutting-edge materials and classic, essential forms, infused with the power of colour.” said Shannon Chua, Director of Halo Retail Sdn Bhd – sole distributor of O bag in Malaysia.
Today, the Italian made O bag can be found in over 160 stores throughout Italy and more than 80 outlets in approximately 50 countries. Check out O bag’s first Malaysian store at G130A, Ground Floor, 1Utama Shopping Centre (Old Wing).
