The effervescent beauty industry is impossible to keep up with, and to really stick out as a prominent brand, a distinctly unique concept would usually do the trick.
For instance, Rituel de Fille is one that is super intriguing. Founded by three Ramos sisters in 2014, the spellbinding beauty label that is inspired by the magical powers of natural ingredients offers bold colours sans fillers or synthetic additives.
https://www.instagram.com/p/BRMttnLhODp/?taken-by=ritueldefille
Through its “potion-making” formulation approach, the cruelty-free brand champions products that are created with the least ingredients possible and its cult-worthy collections have mystical names like Night Visions and Cultus.
Thus far, the brand has offerings such as the Inner Glow Cream Blush, Enchanted Lip Sheer, Forbidden Lipstick, and the Ash and Ember Eye Soot, but one product that is really tickling our fancy is the Inner Glow Crème Pigment in Eclipse.
Highlighters have been taking centerstage, with every brand coming out with various iterations of iridescent shades. That adoration for highlighters doesn’t seem to be slowing down, but trust Rituel de Fille to do something completely different.
The brand’s mysterious Inner Glow Crème Pigment in Eclipse is probably the most anti-highlighter product on the market – a sinister shade of pure black with subtle hints of aubergine.
https://www.instagram.com/p/BRZlqZmhLeF/?taken-by=ritueldefille
The all-in-one product can function as contour, blush, cream eyeshadow and lipstick. Don’t be intimidated though, the glossy black pigment is actually buildable and can even be blended with other products to deepen the hue.
The Inner Glow Crème Pigment by Rituel de Fille retails for Us$29 and will hit the website on April 5. This one’s going to be all over the internet, we’re sure of it! Just you watch out..
