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Japanese Eyewear Label 999.9 (Four Nines) Spotlights Comfort Through Design

by Carmen Chong
August 22, 2016
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Pronounced as Four Nines, 999.9 is a Japanese eyewear brand established in 1995 with an aspiration to create ideal, in-demand eyewear that complements urban lifestyles of today. Its namesake, which originates from the quality indication of pure gold, perfectly embodies the brand’s unrelenting efforts to evolve and innovate toward improved eyewear.

999.9 believes that eyewear should be fine tools and the brand strives to produce eyewear designs through thorough research, not only to tune comfort levels via adjustments to accommodate every individual, but also to elevate durability and quality yet maintain modest pricing.

One of the highlights on 999.9 eyewear is the Gyaku-R hinge which absorbs stress applied onto the frame and disperses the force to offer more comfort to the wearer. This hinge also ensures that the frame has a wider adjustment range and that the durability of the frame is strengthened.

Other original 999.9-only exclusive parts include the Jabara hinge for increased comfort, the Double Front structure which distributes force for a more lightweight feel, the Layered Blow structure which controls the amount of force applied, and the “S” hinge which bears an elegant and feminine look.

F30NP_front

On top of eyewear, 999.9 offers sunglasses that incorporate ultimate sun protection from harmful UV rays and comfort into each and every pair. The 999.9 feelsun, for instance, is the brand’s best-selling sunglass model that is made for daily wear and features a unique point of design that promotes utmost comfort.

The 999.9 feelsun showcases lens that are structured with hard coating and water-repellent coating on double sides, as well as anti-reflective coating on the back. Prescription can be personalised if need be, and the wearer is also able to select from two hinges and nose pads.

Access the 999.9 official website to learn more or check out the eyewear by 999.9 at the following store locations throughout Malaysia.

Tags: CultureEyewear
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