Hairstylist Margaret Vinci Heldt, who became a sensation after she created the famous beehive hairdo, has died at age 98.
She came up with the hairdo at the request of a hairstyling magazine, and it became a cultural phenomenon in the 1960s. It has since evolved into a style worn for decades by A-listers and celebrities.
The tall, conical hairstyle that creates a circular silhouette with high-rise accents has been worn by cultural icons such as the late Amy Winehouse, Audrey Hepburn and Marge Simpson.
She once said that the inspiration for the hairstyle came from a black velvet hat, shaped like a small bump. One night, she put on music and started working with the hair on a mannequin head. She also won the National Coiffure Championship in 1954.
