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Home News

Transformers Have Rolled Into 1Utama

by Gowri Krishnan
May 31, 2016
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The Transformers mania is expected to hit a new high at 1 Utama Shopping Centre as renowned play company, Hasbro brings Transformers to our shores with different exhibits and activities that will put a smile on the faces of all Transformers enthusiasts.

During a special ceremony, the limited edition Chevrolet Camaro featured in the previous Transformers movie was unveiled and placed on display for three hours. The car is believed to be one out of only five vehicles in Malaysia.

Transformers characters Optimus Prime and Bumblebee also made an appearance at the launch and did not fail to mesmerise fans, both young and old.  Avid fans also had the opportunity to witness a special display consisting of collectors’ and limited edition figures over the course of the entire event.

Throughout the duration of the 11-day event, visitors will be treated to a special display of collectors’ and limited edition figures. There will also be challenges for children of different ages, and winners will walk away with attractive prizes, including a photo opportunity with Bumblebee and Optimus Prime statues in front of a cinematic Transformers visual background.


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Speaking at the launch of the event, Ms. Kelly Yip, Brand Manager of Hasbro Toy (Malaysia) Sdn. Bhd. said, “Since 1984, The TRANSFORMERS brand has been bringing entertainment and excitement to kids and fans with our beloved characters like BUMBLEBEE and OPTIMUS PRIME. This event embodies what all of us at Hasbro have worked hard and strived to do, that is to deliver immersive entertaining experience of our brands and story-telling to our consumers, and engage our fans anywhere, anytime, any platform.”

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