Hair dryers can be bulky and difficult to manoeuvre, can blast air at high temperatures, which can cause extreme heat damage, all with the risk of hair being sucked into and trapped in the filter. Dyson engineers set out to rethink the hair dryer. The Dyson Supersonic™ hair dryer uses a fast but focused airflow, is engineered for balance in the hand, is quieter than others and intelligently controls the temperature to help protect hair from extreme heat damage.
James Dyson: “Hair dryers can be heavy, inefficient and make a racket. By looking at them further we realised that they can also cause extreme heat damage to hair. I challenged Dyson engineers to really understand the science of hair and develop our version of a hair dryer, which we think solves these problems”
The Dyson Supersonic™ hair dryer is powered by the patented Dyson digital motor V9, created in-house by a team of over 15 motor engineers specifically for this machine. It is Dyson’s smallest, lightest, most advanced digital motor. It is up to eight times faster than other hair dryer motors and half the weight .
In addition, because the Dyson digital motor is engineered to be powerful yet compact it is small enough to be positioned in the handle rather than the head; because of this the machine is engineered for balance. Most conventional hair dryers have the motor in the head of the machine.
The Dyson Supersonic™ hair dryer has four heat settings, three airflow settings and a cold shot too. Dyson engineers have created three precisely engineered magnetic attachments, with 16 patents pending, to further control this airflow allowing you to achieve a range of different styles.
– The Dyson engineered smoothing nozzle dries hair gently, using smooth, wide air, allowing you to dry and style at the same time.
– The Dyson diffuser is engineered to disperse air evenly around each curl. It simulates natural drying, helping to reduce frizz and improve definition.
– And the attachments remain cool to the touch. Using Heat Shield technology the hot air is contained within a sandwich of cold air meaning the surfaces of the attachment stay cool.
– Being magnetic, each nozzle is easy to attach and adjust.
– There are multiple settings including constant cool to set your style; four heat settings, three airflow settings and a cold shot too.
The Dyson Supersonic™ hair dryer set to launch later on this year.
