You might or might not be aware that they take Super Bowl commercials just as serious as the big event itself in the States. A little fact of the day – the average cost for a 30 second advertisement during the Super Bowl commercial can cost you up to $4.5 million. That’s some big bank!
Best believe only quality commercials make the cut. For this year’s Super Bowl, Pantene has stepped up their ad game with the help of some NFL players/dads to try on some new hairstyles on their daughter. It’s a simple and straight-forward ad that can melt just about anyone’s hearts.
Are these dads capable of detangling as good as they tackle on the field? Watch as DeAngelo Williams of the Pittsburgh Steelers, Benjamin Watson of the New Orleans Saints, and Jason Witten of the Dallas Cowboys play hairstylist as part of Pantene’s “Strong Is Beautiful” campaign. These father-daughter moments will sure to make you go ‘awww’!
https://www.youtube.com/watch?v=4SG3Y-_2Yj0
https://www.youtube.com/watch?v=DgdYPllFXes
https://www.youtube.com/watch?v=tq9qL8ZL9y4
Hats off, Pantene!