Yesterday, you were introduced to Kuala Lumpur’s latest “fashion base”, Area27. Today, Area27 has something to say to you lovelies!
“It’s not about us, but about what you want to make you stand out, not just for the sake of being different, but for the pure joy of just being yourself, purely defined & refined for what you’ve always never thought possible. Boundaries are created merely as a guide, but they can always be broken, they can be re-drawn, and most importantly, they can always be changed. We’re not here to break the norm just so we can stand out, but we are here to ignite a deeper sense of creativity in everyone from all walks of life, for we believe that everyone has a true identity.”
So, what say you? Are you the type to break boundaries? Have you ever been tempted to dig right into your core to ignite a deeper sense of creativity?
Then let your creativity shine with two contests that Area27 are running in conjunction with the store opening!
1. Strike a pose, nail that shot!
All you have to do is pose in a t-shirt and show them how you will wear the t-shirt in your most hip, cool, and sexy version. Take a full-body shot and submit it to Area27.
Your submission has to be based on a fashion theme and it has to contain visual or forms of “27”. Then, e-mail your entries anytime between 23rd September 2011 – 10th October 2011 (along with your name, IC, and mobile number) to [email protected] and Bernard Chandran himself will handpick the winners!
The rewards? A host of prizes including shoes from the Puma Blackstation range (Alexander McQueen and Mihara Yasuhiro), a bomber jacket designed by Bernard Chandran, and dresses from Natalija Jansone and Animal Kingdom.
The catch? Be as creative as you would like to be. Remember to let it shine!
2. Walk the Area27 trail!
If you think you’re creative and an achiever, then walk the trail (or trail the walk) and take pretty pictures of yourself at the chosen landmarks. This contest is open to all and the first 20 individuals who complete the trail will be walking away with a limited edition Area27 worth RM800 and above. The contest will take place on the 15th of October (from 2pm onwards) at the Area27 store in Jalan Bukit Bintang, Kuala Lumpur.
And, you know what they say, “you can talk the talk but can you walk the walk?”
Go on and show them that you can!